Meta Ads (Facebook / Instagram) | KF Orion Tech & Build
Service · Meta Ads (Facebook / Instagram)

Meta Ads that turn scrolling into customers.

Creative-led campaigns across Facebook & Instagram with strong offers, clean tracking, and constant testing — so your budget builds qualified traffic, not just impressions.

Prospecting & remarketing Creative testing systems Full-funnel tracking

Share your account and goals — we’ll respond with a clear, honest plan in one business day.

A
Prospecting · Reels
Cold audiences · thumb-stopping hook
+48% CTR
B
Warm · Carousel
Viewed product · offer reminder
ROAS 3.4×
C
Retention · Stories
Past buyers · upsell bundle
CPO ↓ 32%
Creative + audience engine Structured growth · Facebook + Instagram

Where Meta Ads make the biggest difference

This service is for teams that want Meta to be a repeatable growth engine, not just a place where random creatives and broad targeting burn budget.

Prospecting with a point of view
Build cold campaigns around clear angles, offers, and hooks — not generic “brand awareness” ads. We align creative, copy, and landing pages around what makes you different.
Smart remarketing funnels
Turn profile visits, add-to-carts, and email leads into structured remarketing journeys with frequency caps, exclusions, and tailored messaging for each warm segment.
Testing without chaos
We use disciplined testing — creative, audiences, formats — inside a clean campaign structure, so you actually learn what works and scale it instead of guessing.

How Meta Ads drive growth across the funnel

Strong Meta performance is about the full journey: from thumb-stopping creatives to purchase-ready audiences that see the right message at the right time.

Live funnel snapshot
From impressions to purchases
Awareness Expanding reach
Clicks Higher CTR
Purchases Better ROAS
  • Awareness: creative that earns the scroll and introduces your offer clearly.
  • Consideration: sequences of ads that handle objections, proof, and education.
  • Conversion & retention: sharp offers, social proof, and upsell paths for buyers.
  • Measurement: we connect ad results to real events — leads, calls, purchases — not just views.

Working together on Meta Ads

We start by understanding your offer, margins, and creative library — then build a structure that can be tested and scaled without breaking everything every week.

Week 1
Account & offer audit
Review current campaigns, audiences, tracking, and creatives. Map your offer, pricing, and margins to a realistic paid-social strategy.
Week 2
Structure & creative plan
Build or rebuild campaigns with clear roles, set up creative testing lanes, and define the first batch of angles and formats to test.
Weeks 3–4
Testing & learning
Run controlled tests on creatives, audiences, and placements while stabilising performance and protecting your blended CAC/ROAS.
Ongoing
Scale and refresh
Scale winning combinations, rotate in new creatives on a set rhythm, and keep warm & returning audiences converting without fatigue.

Meta Ads FAQs

A few common questions before teams hand off their paid-social accounts.

Do you create creatives or use what we already have?
Both. We can work with your existing creative library and also plan new concepts, scripts, and formats. The key is building a repeatable creative testing pipeline, not one-off designs.
What ad budgets do you usually work with?
Anything from modest testing budgets to established spends. We’ll be honest during the review if Meta isn’t the right channel for your current stage.
Do we keep control of the ad accounts?
Yes. Everything runs inside your Business Manager and ad accounts. You keep data, audiences, and history even if we stop working together later.
How often do you optimise campaigns?
We monitor performance daily and run structured weekly optimisation cycles, plus planned creative refreshes so results don’t drop when a winner burns out.

Book a Meta Ads review

Tell us about your offer, current creatives, and monthly budget. We’ll review your Meta setup (or plan a fresh build) and reply within one business day.

No spam. We’ll only use these details to review your situation and reply with clear next steps.

After you submit

Your request goes directly to our paid-social team, not a generic inbox.

  • We review your account, pixels, events, and creatives (or plan a clean first build).
  • You get a response within 1 business day with honest feedback and opportunities.
  • If it’s a fit, we share a clear 30-day roadmap for Meta — not vague “optimisation” promises.
  • If it’s not a fit, you still receive concrete suggestions you can implement in-house.